Clean Up Your Act

If a stock is priced at 17⅛, versus 17⅝, it may influence the number of shares you purchase. But when comes to presenting yourself, your company or your product, I’m in favor of round numbers, and pruning unnecessary precision. I have witnessed scores of presenters discuss their ideas and trip on exact numbers that could…

Wing It or Win It?

Mark Twain said it takes him three weeks to prepare a good impromptu speech. The world of professional entertainers and communicators agree that “winging it” and “shooting from the hip”—although they appear to be shortcuts—cause more stress and are less effective. The only way to improve your communication results is through practice, repetition and rehearsal.…

Chatter Matters

Non-words are not words, but sounds that serve as filler between thoughts. People are afraid of silence, so they sustain the verbiage between thoughts that creates unwanted “umms and ahhs.”   Newsflash: Silence is powerful—Marcel Marceau made a living at it. When I was in grade school, I knew I could ignore the teacher as long as I…

First Impressions Last

You will be understood in the context you create during the first few moments of your communication. Make those first few moments as crisp and direct as possible, and you will create a professional mindset and image that is easy to sustain. Like any good novel, engage from the first page. If you appear nervous,…

A Million Dollar Minute

A Million Dollar Minute

Millions of dollars are won everyday in business by those who understand how to communicate and appeal to peoples’ emotions–yet, people mistakenly focus on the product and not the audience. Your audience doesn’t care how many bells and whistles your product offers if they can’t draw relevant benefits to their lives. Your presentation will sink…

The Brevity Remedy

The Brevity Remedy

Shakespeare said, “Brevity is the soul of wit, and tediousness the limbs and outward flourishes.” Today we quip, “Less is more.” When planning your next presentation, remember the beauty of brevity. A popular misconception is that the sixty-minute presentation is more effective or valuable than the thirty-minute presentation. In reality, large quantities of information can…

Virtual Reality and its Role in the Next Technology Stock Boom
,

Virtual Reality and its Role in the Next Technology Stock Boom

Virtual reality, often referred to as VR, has recently received an unprecedented amount of hype in global news. With almost every tech giant investing hundreds of millions in VR technology, it must make you wonder what’s fueling this “gold rush” mentality. There is increasing convergence between communications, entertainment and media. It was initially started by…